One of the best ways to drive sales on Amazon is with paid ads, and your PPC expense can be one of your biggest expenses.  That is why it is critical to drive sales profitably.

Managing your bids is your best way to control your costs.  

In this episode, I am excited to welcome Michael Erickson from AdBadger to come on talk about strategies for setting and optimizing your bids.  He presented bidding in ways I had never heard before.


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